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A framework for brainstorming low-competition SaaS ideas

This is a framework that Andy Cloke used to bootstrap two SaaS tools to $6500 MRR & $3500 MRR.

💡Framework

  • Discover new but rapidly growing platforms and ecosystems.
  • Look for successful tools that have been built for already mature and established platforms.
  • Take a tool built for an established platform, and build a version of it for the emerging platform.

Because the emerging platform lacks competition, you can find the customers who need your tool and don't have other options.

🛠 Tools for discovering platforms

🚀 Startup examples

  • A tool for an established platform (Google Sheets):
    API Connector
    Connect and import data from any API to Google Sheets.

    Equivalent tool for an emerging platform (Airtable):
    Data Fetcher
    Import data into Airtable. Connect Airtable to any application or API with no-code.

  • A tool for an established platform (Instagram):
    trendHERO
    Find, check and outreach the ideal influencers on Instagram.

    Equivalent tool for an emerging platform (TikTok):
    Influence Grid
    Discover TikTok Influencers With The Leading TikTok Search Engine.

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on January 15, 2023
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