A free tool to measure Apple Search Ads return for subscription apps

Hey community,

Apple search ads are quite popular now for iOS apps to get more visibility and downloads.

If you are using Apple search ads for your subscription apps, integrate the ASA attribution to your subscription platforms, like Appflow.ai and qonversions, to evaluate the post-installs conversions, which can change your way to evaluate ROAs totally.

The ROAs of subscription apps:
>>>> revenue from subscriptions/cost of advertisements

so you should track the whole conversion funnel in:
>>>> Search ads >> installs >> trials >> subscriptions >> churn
and break it down to each campaign or even each keyword, in this way, you can:
- assess the real return of your ads
- find out the best ROI of campaign & keyword

• Appflow.ai ASA analysis is included in the Free plan, give it a try.