17
30 Comments

A long year of grinding for my SaaS

I can't believe the year is ending.

This year has been long one for Typogram, the logo design tool I'm working on: nice surprises, unexpected failures, and lots, lots of grind.

Our last milestone for the year is to roll out the next version of the software, capping with a launch next Tuesday, December 12th. It is happening soon. To be honest, even thinking about it makes me stressed and nervous.

My biggest fears when it comes to launching:

  • The product is not ready (still 100% matching my vision)

  • There are features missing

  • The product is perfect enough

But honestly, my product evolved as I launched it to my customers. Also, they decide on the features. So I'm gonna launch it anyways.

I hope everyone keeps building and launching. Work on the product and launch early. You can join me to launch on Product Hunt.

posted to Icon for group Building in Public
Building in Public
on December 6, 2023
  1. 3

    Hey! You know what they say: if you’re not ashamed of your product by launch, you’re launching way too late. Good luck :)

    1. 1

      thanks a lot Alex, you are right!

    2. 1

      This is some excellent wisdom! I’ll try apply this more!

  2. 2

    Great job, Huashu! You should be proud of the hard work and dedication you've put into your SaaS this year. It's inspiring to see what you've accomplished, and I'm sure you'll continue to have great success in the future!

  3. 2

    Also commenting on a few helpful product hunt launch tips.

    • The first few hours are vital: contacting friends to support you in the first few hours is super helpful.

    • Make sure you have a clear CTA on your landing page ( it may seem so obvious, but I have made the costly mistake before where I got a top product, but didn't capture any leads)

    • A few more tips in this post with details and stats of our past launches and how we are adjusting our strategies this time.

    Support us on Product Hunt if you feel like.

  4. 1

    If you don't mind I would like to help you with seo and reddit analysis. From this analysis you can see what topic and keywords people are interested in your market.

    Here are the report analysis for Typogram : TYPOGRAM ORAGNIC TRAFFIC ANALYSIS

    From the analysis you could see that when the topic "logo design" have a good rating for blog and reddit which it have more engagement from the audience. And from this topic you can see they specifically interested on modern logo design, logo design for tech startups and creative logo design ideas

    Hopefully it is beneficial for you and you can also do the analysis for you self using this free tool decentool.com

  5. 1

    I think that feeling of not feeling ready or the output not totally aligning with your initial vision is normal and for me, it happens with almost everything I publish to the internet. I think we need some kind of word for it. Anyway, congrats on the year of the grind and good luck with the launch.

  6. 1

    Biggest learning from the year? Biggest pitfall you wouldn’t repeat?

    1. 1

      since we have one more big event, I'll wait to answer this xD

  7. 1

    It's inspiring to see your dedication. Launching a product is nerve-wracking, but your willingness to adapt based on customer feedback is commendable. The Product Hunt launch on December 12th is exciting. Embrace the uncertainties; they often lead to valuable insights. Best of luck with Typogram's next version!

    1. 1

      Thanks so much Benjamin!

  8. 1

    Congratulations on navigating through a year of highs and lows with Typogram! It's impressive to see your commitment to the vision and your willingness to adapt as your product evolves. Launching a new version is always a mix of excitement and anxiety, but it's a testament to your hard work.

    Remember, imperfections are part of the journey, and the fact that you've listened to your customers and let them shape the product is a smart approach. It's a sign of a responsive and user-centric development process. The fear of missing features or the product not being "perfect" is a common one, but often, it's the continuous iterations and user feedback that truly perfect a product over time.

    Wishing you the best for the upcoming launch on December 12th! 🚀 I'll definitely be checking it out and looking forward to seeing Typogram reach new heights. If you're launching on Product Hunt, count me in for support!

    Keep building and launching, and here's to a successful rollout! 💪 #ProductLaunch #TypogramJourney

  9. 1

    Great post. Could you also point out how long from idea to launch? Also what were your efforts on marketing to get early prospects interested?

    1. 2

      hey thanks! honestly it's took a while. I wrote a detailed guide here about growth, traction and everything in context of the timeline! the early adopters came from our build in public newsletter. Hope that helps!

    2. 1

      This comment was deleted 2 years ago.

  10. 1

    Dig your site, how does your tool differentiate itself from other brand-building platforms? Do you have more advanced features etc

    1. 1

      Thanks so much your kind words!

      Typogram gives you more freedom, it is a design tool like canva! It's also an education tool - we help our user become smarter, and learn design and branding : )

      As for features, we have features exclusively for helping beginners (anyone!) to designing logo. On many other platforms, logo design relies heavily on templates or generation - which means logo is not unique.

  11. 1

    What an amazing journey Hua!

    It's great to see what you achieved after a long year of working hard on your SaaS. Way to go!

    1. 1

      thanks so much for your kind words, Germán!

  12. 1

    I loved Typogram. If I weren't a designer, I would have used it.

    But I think you do have scope to improve the UX/UI design for your landing page.
    I'll show you how that can be changed drastically.

    Nice work.

  13. 1

    Not long to go now until takeoff, @huashu. Wish you the best with the new business, Typogram looks phenomenal.

    1. 1

      thanks so much for your kind words, Alex! I hope so 🙂

  14. 1

    Your product looks solid and good luck with the launch 🚀. let me know if you need any help, I would love to hope on call and brainstorm ideas 💡

    1. 2

      I'm touched by your kind words and offer, Adib! Thanks so much for your support, hope to see you in the newsletter or on Product Hunt! 💛

  15. 1

    It's incredible how time flies, isn't it? Even I launched at the end of November and I know what it feels like. Anyways Good luck for your launch buddy!

    1. 1

      Thank you Prem! and yes, I know, it goes by too fast. I feel like we still don't have everything figured out, and made too little progress. Where did time go? I hope your launch went well !

  16. 1

    It looks great! Can I ask you how many time passed after the first launch and a little bit how hard it is to find customers?

    1. 1

      hey, sure! our first launch was in 2022! Our second launch with the tool publicly available in 2023. I wrote a detailed guide here about growth, traction and everything in context of the timeline. Hope that helps.

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