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11 Comments

Pre-launch landing page. What works best?

Pre-launch landing page. What works best?

  1. simple coming soon page + email registration
  2. scroll on pager with informations + email registration

Thanks for you input

on February 6, 2019
  1. 4

    I don't know if I'm all alone on this, but for me #1 is prety near worthless.

    It also has almost zero SEO value.

  2. 2

    What is your objective?

    If it's to test demand for your product, then a one pager with real pricing and CTAs are required.

    If it's just to collect emails, then option 2. A coming soon page with zero info isn't likely to convert much cold traffic.

    1. 1

      thank you :)

    2. 1

      excellent - Thanks Kyle

  3. 2

    Kind of hard to answer so generally. However, I would consider that giving a little more Info about your product (Version 2) might indicate actual interest in it a little better.

    1. 1

      thanks Marvin :)

  4. 1

    1 if you are building hype elsewhere and simply redirecting them to your landing page.
    2 almost always, with careful attention to relevance and conciseness. Detailed information should be stashed away in a link to a different page.

    1. 1

      Thanks Jian :)

  5. 1

    This comment was deleted 7 years ago

    1. 1

      btw Russ, would you have 1mn so i can do a bit of research with you?

      1. 1

        This comment was deleted 7 years ago

        1. 1

          well you are building an ERP and I am keen to understand how you did (or didn't) do market validation around that - If you are on FB, maybe we can chat there?

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            This comment was deleted 7 years ago

    2. 1

      thanks Russ :D