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Accidentally built two products

Hey everyone,

We run a construction consultancy firm (outsourced service) and deploy digital marketing tactics to reach out + physical offices. When COVID-19 happened, we faced two challenges;

  1. Could not visit universities to hire grads
  2. Had to Ramp-up our Customer Relations + Digital/Email marketing

We quickly built an online portal where candidates can apply and we can take skills tests online.

The other one started more of a CRM kinda project but now it has turned into a fully functional and flexible contact management and email marketing portal.

Both are for our in-house use thus far but both are very useful products. How do we launch and reach out to people who may be having same issues.

HR/Recruiters are the target clients for the first application and marketing agencies and small/medium enterprises are target clients for the Contact manager / Email Marketing platform.

We may have stumbled upon the SaaS business accidentally but is this a sign :)

Thanks

on September 24, 2020