April 12, 2019

After struggling for more than 5 years, I am finally launching my SAAS. Need your help.

Hello Indie Hackers,
My name is Udaya and I have been a member of IndieHackers community since the early days.
After struggling to build and launch for more than 5 years, I am finally launching my SAAS
https://the4thblock.com

It is a simple tool to create instagram stories from your product images.

I am looking for your help and feedback.
If you can please let me know
Is the landing page clear enough or it needs improvement
Is the pricing page clear enough
Please try the video editor and let us know how was your experience

I will be more than happy to setup a pro account for anyone from the indie hackers community.
My email is [email protected]

Also,
If anyone from the IH community needs any sort of help with product/design, I will be glad to help you out.

Thanks

#product-feedback-request

  1. 5

    Hey Udaya.. the product looks sleek. All the best...

    1. 2

      Thanks shalin!

  2. 3

    This is pretty cool. I had a look around and think this has a ton of potential! Here is my limited feedback:

    • I like how you go straight into editor and allow for account creation after the fact (great for conversions)

    • I like that you can add soundtracks to your videos!

    • It's not entirely clear how people are supposed to benefit from this product. Where are you supposed to share these videos? On your website? On Instagram? I think you need to explain this point better or demonstrate it. It sounds like you are creating videos for Instagram (so you may need to make this more clear, the animated gif on the right is easy to skip)

    • Title is a bit vague, what kind of video? Sell more of what? services, products? I think you need to talk about instagram here and how this product should be used.

    • The only testimonial seems tiny on the page. Why not make that larger so it's easy to see.

    • USED BY 100+ ETSY & INSTAGRAM SELLERS - I would be very skeptical of this without some sort of proof. The profile photos you have look fake like stock photos and there are no names, or sample sellers who I can click through to verify your statement. Also, you say 100 but I see 6 people. Overall I am HIGHLY skeptical of this to the point that this does not pass my BS filter and make me lose trust in your product before I even try it. If you are faking it till you make it, just be up front and honest and not focus on that point, or if it's all real then show a little more proof - names, URLs etc.

    • The whole engagement section is not very clear. How does instagram reward engagement? How will keeping engagement high net me more sales? Explain it to me like I'm 10 years old, don't assume everyone will know what this means.

    • Take a test drive headline could use work. Why not just say Choose from X templates, constantly adding more or something along those lines.

    • On video tab you can't hear any audio. This is probably by design but it may help to have some placeholder audio or even pull the audio from the other tab once selected.

    Finally, I think this is something that has a lot of potential but is not there yet. Overall UX is okay, but could probably use work down the line - this is not something you need to worry about right now at this point in time. I am not the target audience but for me a concern would be having good templates / the type to fit my branding.

    Best to you!

    1. 2

      Hi Gene,

      Thanks a lot for taking time and providing us detailed feedback.

      We will work on all the points you have mentioned and try and improve.

      Specifically, we will work extra hard on the copy and address your concerns.

      Once again thanks a ton for your feedback, this has been very helpful.

  3. 3

    Here is the link to start creating videos https://the4thblock.com/editor/uno

  4. 1

    Hey, the product looks amazing! Would love to know the tech stack if you don't mind, especially the part of creating videos on the fly without interaction with backend.

  5. 1

    Nice

  6. 1

    Looks great overall, I’d remove the “palazzo pants” example as it’s a bad one – bad choice of colors, can’t see text properly.

    1. 1

      Hi Kaspar,

      Thanks for pointing this out. Will fix the theme.

  7. 1

    This looks awesome. Best of luck to you on your journey

  8. 1

    Great Job Udaya, maybe facebook login would be good for this, but I would say do not hold it back, it looks to be working, release it and continue development.

    All the best.

    1. 1

      Thanks a lot for the feedback. We will have the social logins enabled in a few more days.

  9. 1

    The product looks beautiful. Are you focused on helping people create stories for Instagram Ads? Does putting up better video ads increases the open rate or conversion rate on those ads?

    1. 2

      Thanks a lot Vinit.

      Yes using videos does increase conversions.

      Also, you can use 4thBlock to create videos that can go as instagram/facebook stories.

  10. 1

    I think it needs to be more clear right at the beginning what your product actually does. I would switch out the picture at the start with a video which shows your app in action.

    All the best!

    1. 2

      Hey thanks for the feedback.

      Will try and improve the marketing copy.

      The picture at the start is a video actually. Not sure why it did not autoplay for you (probably you are on Safari browser, getting this bug fixed)