3
3 Comments

AI website builder with zero traction. Roast my positioning before I waste another 3 months.

Idea: "Build a professional website in 2 hours using AI. No code, no templates, no $10K agency bills."

Problem: Zero traction whatsoever.

Am I:
-Solving wrong problem?
-Targeting wrong people?
-Positioning it badly?
-Or is this just dead and I should quit?

submitted this link on November 14, 2025
  1. 1

    Hey Kenny, tough spot to be in. I'm also figuring out my GTM for a project and hitting a wall, so I get the "zero traction" pain.

    I clicked your Gumroad link. A clarifying question: Is this a course/playbook on how to build a site, or is it an AI tool that builds the site?

    The promise "Build a professional website in 2 hours" is compelling, but I wasn't 100% sure if I was buying a SaaS or a "system."

    If it's a system/course, maybe positioning it as a "playbook for non-tech founders to build their first site" would be clearer?

    Just a thought from someone else in the trenches. Hang in there.

  2. 1

    Traction almost always comes down to positioning, not features.
    Your tool looks solid technically, but the messaging feels a bit generic.

    Maybe try narrowing the audience: “personal trainers,” “local cafes,” “coaches,” etc.
    The smaller I aimed at, the clearer user behaviour became in my own project.

  3. 1

    Maybe wrong market, those using Elementor are cheap (people with money buy solutions like Webflow/Framer/Versoly/etc)

    Where is your website? Where are examples?

Trending on Indie Hackers
I got my first $159 in sales after realizing I was building in silence User Avatar 53 comments I spent more time setting up cold email than actually selling. Here is what fixed it. User Avatar 42 comments Three Days Before Launch, I Let My Own Tool Tear Me Apart User Avatar 35 comments I got tired of rewriting the same content for 9 different platforms. So I built Repostify. User Avatar 29 comments I thought I was building a news visualization tool. Users thought it was a catch-up tool. User Avatar 26 comments A pattern I keep seeing in EdTech: traffic isn't usually the problem. User Avatar 23 comments