All You Need To Know About Instagram Candid Stories

Instagram has had a response to all the social media applications that have tried to dethrone it. It launched Instagram Stories to compete against SnapChat and now it’s clone-feature is 2x more popular than SnapChat.

The latest feature Instagram plans to roll out is rhe Candid Stories. Candid Stories or Candids are Instagram’s answer to BeReal, the most downloaded app of September 2022 in the Apple store.

But what are Candid Stories and how can marketers use them? We’ve all the answers you need to know about Instagram’s BeReal lookalike feature in today’s post — from what makes the feature different to the best ways to use it.

Let’s dig in.