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An idea I'm surprised doesn't exist yet - Digital ad inspiration

Hey all,

So for a little while, I have been exploring creating Facebook ads for two of my businesses, and not being a marketer I've wanted to find Inspiration the same way that I find inspiration for websites that I design and develop. There is an insane number of websites out there that aggregate and tag websites and designs for inspiration, but nothing really for digital ads.

The idea I've been thinking about is a site/community that would aggregate a collection of ad inspirations.

Users could log in, either upload an ad they found inspirational and add tags to it or upload an ad that they created. If the user created the ad then they could also provide information such as budget, audiences, and results data to help others in the community. Users would be able to share and collect these ads to inspire them and create their own ads.

For some reason, I don't think I've seen anything like this. I've found two sites: swiped.co, and swiped.co both of which are collections of ad inspiration but the site curates the inspiration. This would potentially result in higher quality content but I think that this takes the choice away from the user. Then there are also a number of sites that for a fee give you access to their "swipe file", most of which are probably just pdf files. There are also sites like ads of the world which is mostly video/traditional media and Pinterest which was one of the first places I looked.

It's entirely possible that I've just been looking in the wrong place. If so please let me know.

What do you think about this idea? Would it be useful to you? What features would you look for?

on December 18, 2020
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    I think there are quite a lot websites out there like ecomhunt

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      Ecomhunt is for products not ads, but this is still great inspiration so thank you!

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      Looks like this site helps you create ads. I'm thinking of building a community for people to share and save their social media ad inspiration. Or Pinterest for marketers.

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    Apart from many alternaitves mentioned in this thread.

    Why do you think this idea doesn't exist?

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      Because I haven't seen a site that does what I'm thinking about. All the sites that I've seen are curated by the site itself rather than the community. But like I said above, I totally might have missed it. I've seen some close suggestions here but nothing quite like what I'm thinking.

  3. 2

    I've actually been wanting to do a series where I recreate popular ads using my tool https://storycreatorapp.com.

    I think this would be really popular, I need to act fast. Let me know if you want to help :)

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      StoryCreator looks interesting I'll definitely have to check it out. Unfortunately, I probably won't have time to help you with this endeavor, but I'll definitely keep an eye on it.

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    Unicorn ads and ecommerceranker are two sites (same guy) that do this. To some extent trends.co as well.

    I'm actually working though on a similar project.

    It's called adfind.co and it's not quite ready but let me know if you want to chat more about it 👌

    1. 1

      Hey! The unicorn ads site is pretty close but it's just a list of Facebook pages and links straight to Facebook. Though the design for both of those sites is 🔥.

      I think your idea is the closest I've seen so far. Are you self curating the ads?

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        Thanks I'm self curating for now but it's still a half baked idea. Working on fleshing it out soon.

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    Here's one: https://www.levystrategies.com/ad-inspo

    There's another I'm on the mailing list on but can't find it anywhere - name is something like '.....box' - obviously not very memorable!

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      Hey thanks for taking a look. Yeah most of the examples I've found are just curated lists.

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    I tend to look at the facebook ad library for inspiration. Although I don't know how well any of them convert, so if there was a site that showed their creative alongside their conversion rate that'd be super interesting.

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      Yeah, of course, I forgot the Facebook ad library.

      If you upload your own ad would you feel comfortable also including the data associated with the ad?

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        Only if it's an old ad and I've since moved onto ones that are higher converting ;-)

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          That's fair. I think realistically most people wouldn't come back and update their ads. Could be wrong though.

          Thanks for responding