Analyzed ~1,500 active job listings across the AdTech ecosystem

I recently analyzed ~1,500 active job listings across the AdTech ecosystem, and a few patterns stood out:

• Demand is strongest for Sales and Engineering roles (658 openings)
• Flexible work is now the norm, with 61% of roles offering remote or hybrid options
• Python, SQL and Excel are consistently listed across many positions
• A small group of companies (StackAdapt, Smartly, The Trade Desk) account for a significant share of open roles

What I found most interesting is that, despite all the talk about AI and automation, there’s still strong demand for people who understand how things actually work under the hood — delivery, measurement, and performance.

Also, hiring across AdTech remains highly fragmented across ATS platforms, company pages and LinkedIn, which makes it surprisingly hard to get a clear picture of the market.

Here there is more detail about it: https://adtechtalent.com/top-adtech-companies-hiring