Analyzing churn rates, free trials, and other metrics
I wrote a blog post about my recent ventures into analyzing user metrics and trying to forecast profit based on various scenarios of churn/conversion rate, and how free trials play into all of this.
I wrote this so others can learn as well, so somebody here might find it interesting.
Great read, thanks for sharing! Have you looked at any freemium scenarios?
Thanks! no, I used to have a free plan but I don't recommend it. It tends to cheapen your product and attract a lot of people that want support for free. Not sure how it would play into the model anyway since you aren't making any money off it (would only contribute to costs)