Saw this on Linked in today from Andy Orso (formerly of Invision) who makes animated product videos. It's a nice example of doing something different and fun that stands out in a tsunami of same-ness. I remember years ago emailing Invision to ask how they had done their product demo animations and it was Andy who replied and even recorded demo videos for me of his process which I was very impressed by: https://www.andyorsow.com/andvertising