Are referral programs effective for you?
Do you use referral programs in your app to boost signup? How effective are the referral program in getting users?
Which SDKs do you use to implement the referral program?
Do you use referral programs in your app to boost signup? How effective are the referral program in getting users?
Which SDKs do you use to implement the referral program?
Can anybody here say anything about the "How effective are the referral program in getting users?" part?
Referrals can be a hit or a miss. It all depends on your product.
The general trend I've seen is that referrals work better for B2C or B2B2C products compared to B2B products. There are outliers obviously, but this is the norm.
Successful referral programs are a result of the incentive (perks, social capital) being greater than the effort (the ask). If you can find the right balance between the two, you can make referrals work well for your product.
Key elements of getting it right:
It's not something that might work at very early stages. You need signs of decent PMF and a few power users of the product before you can build a successful referral program in my opinion.
If you are able to get those four points above working, referrals can be very effective in getting users.
@rushabh this is very insightful. I have build a small extension orso.app do you think referral for such product might be helpful?
Haven't yet but we should consider it, I'd like to see good refereces here
I also wants to see some good references.
It really depends on several factors. But that's just another marketing method you can use. You can have a referral program and find partners/influencers to promote the app.
When you have a freemimum model, do you count a referred subscription purchase as referral or a referred sign up? Does anyone have experience with which works better?
Yes, it's still new but the response has been great. Definitely driving new sign-ups for Gusher.
https://gusher.co/?a=StartNow
@JonoHooper I am unable to understand what gusher does? What is performance based equity?
Hi!
Gusher is a platform for founders to launch their startups.
People join startups and work on individualized goals in exchange for equity in the startup.
For example, someone joins as the CMO and works on the marketing strategy.
Goals are typically shorter term projects that are worked on and help the team launch the startup.
Referral programs are one the best channels to attract more user.
There is website called getreditus.com/ you can use there service for handing referrals programs.
Have you tried it? What's your feedback?
You don't need an SDK. I had built one with just a few lines of code (simply add URL parameters to the shared URL and track it on the page).
Care to share more on this? I'm in need of a referral program
I built a very easy referral program. I think you are more interested in the tech side. Here's how it worked -
I'm not sure if this is what you are looking for. I can help you if you give me specifics.
Thank you. It is what I'm looking for. I'm don't code so is their a way to log a visit to a Airtable database?
I'm not experienced with Airtable. I think you could explore Zapier though. It offers all those connectivity and analytics APIs. Otherwise, your best bet is to check with Airtable team if they provide such facility.
many thanks for the tip :)