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16 Comments

Are there still "Hell Yeah" companies?

When Apple in its early days was creating the Macintosh, Steve Jobs put a pirate flag on his building to preserve the anticorporate, innovative spirit. Later, the "Think Different" campaign inspired to be a rebel, to be creative, ...

I wanted to make a list of companies breathing this "hell yeah" spirit, a website to find European companies which dare to be rebellious, who don't take themselves too serious, ...

Similar to Key Values, for my distinct niche.

I've spend a couple of months scrouching many, many job boards (and there are many!), and end up disappointed.

Most companies feel so plain, so vanilla. Boring websites, standard stories about how great their team and their benefits are, ...

Only one company breathed the spirit, Toggl, with a random video of throwing ice cream on their website. And even that video is removed by now 🙁.

Are there still "hell yeah" companies out there,

Are their websites just not revealing their real face?

Or are we all working on MacBooks by now, but did the pirate spirit disappear a long time ago?

Edit: Here is another well-known example: Dollar Shave Club

Edit2: If you can't be a pirate or be rebellious, maybe working for a company with a purpose is the next best thing. Exploring that field.

on January 27, 2022
  1. 6

    IMO you're looking in the wrong place. I don't think pirates have a salary, they split the loot once successful.

    1. 1

      So i should start a pirate startup with my pirate buddies and split the loot once successful 😉

      1. 5

        And then become the navy or start again

  2. 3

    Basecamp have always been an outliner for a company doing it "their own way" to me.

    1. 1

      True, they were on my list as well, but didn't share it here.

  3. 1

    Totally can relate. :) I was in love with the spirit of early Linux - console tools with Easter eggs in params / manuals, RFCs for 1st of April, SIGBOVIK and other fun events of this style.

    And I really miss this in the corporate world. When I insert a tiny joke in my cv - and get feedback like "this is childish, sorry" from HR ladies.

    I believe, that companies like Basecamp, YNAB, Automattic, Doist still have much of this spirit, bcs it's all in people.
    And obviously small startups. :-D

  4. 1

    I would say Liquid Death - the water company.

    1. 1

      I’ll check them out !

  5. 1

    I would like to see more of this become the norm. I think it will trend that way as more people and companies build in public.

    1. 1

      That was what I was hoping for, maybe I'm too early, or not searching good enough.

  6. 3

    This comment was deleted 3 years ago.

    1. 5

      "Everybody has a price"

      1. 1

        This comment was deleted 3 years ago.

    2. 1

      Maybe that’s the fate of all pirate companies, like how pirates in general don’t have a long life expectancy 😅

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