Are you building an API product?

Hello hackers!
Building an API product is a lot of fun, but I find it more difficult to talk, show and market than a “signup > click around > get value” type of product.

Are you building one? What is your experience and biggest struggle at the moment?
M

At Passwordless.dev we’ve been focusing on DX (Developer Experience), trying to remove any friction we can from adding simple and secure “Sign in with fingerprint” for websites. Hopefully it leads to the service being adopted by more developers and websites.