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11 Comments

As I'm getting ready to invite people to try InstantPlan, it's time to roast my landing

https://instantplan.app

Please help me make the page better! Any feedback is welcome :)

submitted this linkon July 1, 2022
  1. 2

    Signed up for an invite :) I've been waiting for someone to build this idea for such a long time.

    1. Love seeing the product demo above the fold! Since the tooltips above the fold are static, they don't always sync up with the gif, which might be confusing at first glance. I do like how informative they are.

    2. As someone else mentioned, I love the old/new way comparison too. Showing the "old way" column signals to me how well you understand the customer's pain points & frustrations, while addressing each one of them in the "new way" column.

      My concern is readability. I like all the text, but the formatting makes it a tiring read. Each bullet point of text is too close to neighbouring points. The bolded lines are easily lost amongst the rest of the text, but that might be due to the tight spacing and/or colours (white on bright violet is hard on the eyes).

    3. Under the feature "Tasks & Events merged together," the second sentence reads awkwardly: "Todos only work you have." Even with the context of the first sentence.

      Also, the corresponding screenshot doesn't appear to show an example of an event, just tasks.

    4. The social media icons at the footer link to Google. I was hoping to check out your Twitter :)

    1. 2

      Thank you so much for the detailed feedback. I'll definitely cleaning all of that up before the "launch". I hope it will come soon and I'll message you with your invite next week. I'm cleaning up the database structure, as I don't want to deal with migrations later.

  2. 2

    I really like the theme and colors!

    Your texts are waaaaaay too long though.

    1. 1

      Thanks for the feedback. Will work on shortening them.

  3. 2

    It looks good! The GIF is a little blurry

    1. 1

      Thanks! For GIF I have to compromise between quality and speed of load and have a hard limit of 2mb for the file.

      1. 2

        Why not putting there a video? Muted, autoplay and then the quality could be a lot better.

  4. 2

    Hi Sergey, overall I think your landing page looks good. Here are some things I'm thinking about:

    1. I think you can simplify the language in the hero subheader. For instance, the second sentence is very long.
    2. "Time Tracking & Reports" and "Notes" have an hourglass to the left. It's not completely clear why and I had to pause and think about it instead of focusing on your product.
    3. I like the Old Way vs New Way comparison 👍
    4. I feel like the section above "Your time at a glance. Your plans at an instant." can be removed. Showing and explaining the features communicate what pain points your product solves much better.
    5. You can do more with the last CTA: add an intriguing header and some text to urge people to sign up.
    1. 1

      Thanks for the feedback! Definitely adding more to the CTA blocks!

  5. 2

    Hi Sergey,
    I think the landingpage looks neat. I like the GIFS of the actual product a lot. Some of my thoughts/opinions:

    1. You might consider decreasing the amount of points in your comparison between the old and new way. I feel like it is a lot to consume compared to the other sections of your landingpage. While the core message is that the new way is better.
    2. Maybe give people an offer or introduce some type of urgency for your final call to action. Say a limit on the number of people you will accept or a discount.
    1. 2

      Thanks, I appreciate the feedback. I've been thinking about the ways to incentivize signing up now. I would rather have 20 engaged that I can stay in touch with rather than 200 strangers I don't know anything about.