I have a question for you. Imagine, you are developing a product and it's gonna be huge and you know it. Anyway, you would like to take a shot and start from the MVP. But the problem is MVP is not able to solve the user's problem. It's like if you start creating Photoshop and your first version can only draw with one pen of one color. No brushes, no layers, no typography etc. But you still can draw so it can be considered as "MVP" but practically, a user can not do anything useful with it.
But it's probably not bad. At least you will able to know if users are interested in such a tool. The problem is how to present it.
I would like to use "early promotion" strategy what means I'm going to publish posts, questions, answers, use my email list and other stuff to tell potential customers about this upcoming product.
But it's the problem.
The MVP is very far from being a fully functional product but I still need to tell about it. I still want people to try at least what it has. But I have no idea how to present it. Back to the Photoshop example. What would I say?
Try my only pen tool to draw doodles? You will able to edit photos in the future but for now, only one pen with one color is available?
And people will ask me - why should I try your product, what makes it better than competitors? And the true answer is "Nothing. Actually, it's even worse."
The same about the landing page. When the product is ready it will have main 5 features that will give users 5 main benefits. And only when most of them are implemented the product is better than competitors. But now... only one feature is ready. So, should I mention future features? Should I open access to it? Or close and wait until all features are done?
Was somebody in the same situation? How you solved this problem?