ASK-IH: Experiences with Seasonal Fluctuations in Sales
Dear fellow Indiehackers!
I wonder what your experiences are with seasonal fluctuations. Since I had previously only addressed Germany and Central Europe in my projects, my experiences with global endeavors are rather limited.
What total revenue changes do you see in your projects during the summer and Christmas season? Please provide the main regions you're doing business in your answer.
Thank you!
#ask-ih
IH doesn't generate revenue anymore, but I do see dips in traffic and signup at times where people are more focused on their families and personal lives. That includes holidays (pretty much the entire months of November and December) and weekends, too. It's something like a 20% drop.
Had just an idea: The linked image shows the Google search impressions of an international oriented website that's focussed on students and teachers.
https://imgur.com/a/hxQ8kQI