Ask IH: How do I get PMs / founders to use my product?
I built a tool for founders and PMs to collect feedback and update customers on new feature releases. I built this tool after doing research and discovering a real, significant need for this tech (https://productpage.co)
Now that I've built it, I'm not sure where to go to advertise. I know exactly ZERO about advertising and marketing. I just started a Google Ads campaign.
What tips do you have?! Much appreciated!
I recommend reaching out to communities where PMs or founders gather. For example, you could join a product community like Product School or Mind the Product. Same for founders, there are tons of communities where founders gather.
Ask there for feedback and co-create your product with them. It should give better results than pure advertising
Thank you! I just joined one of Product School this morning but haven’t joined the other... will look into that. Thanks for your advice
Here's what I'd do
You could write a kickass launch blogpost too
These are all great ideas. Will give it a go. Thanks!
This comment was deleted 6 years ago
Thanks! Yeah, that does seem to be useful. Not too difficult to do at all.