Asking for Advice: I want to get into Product Management

You might be closer to getting into product management than you think.

I was a client project manager at a b2b saas startup when I began thinking about switching to product management. When the company opened a role for a new product manager I applied immediately.

Before the opening came up I had been reading about product management and spending extra time with our engineering team. But in the end the key factors to getting the job were that I knew product well, I understood the customers, and the product team already knew me.

As a product marketer you'll already have a great understanding of your product, the your customers, and your team. Use this to build a case for switching internally, either when there's a new opening or pre-empting it.

Hey Vibhanshu, I recently got into Product Management, I'm a consulting PM at a startup.

For one, you should definitely join PM communities, I'm a part of The Product Folks and Lenny's Newsletter. And a couple more, forget the names!

They are great for getting into Product Conversations, also, such communities usually have hiring channels.
And more importantly, they are a good place to figure out what people look for when they hire.

And you can also reach out to hiring managers directly via DMs to have a conversation about their company and the jobs they are offering.

The PM landscape is very crowded right now, so look for ways to get in touch with decision-makers directly, that's an unfair advantage you can have, coz I don't see many people doing this.

I actually got the PM gig via a Twitter DM😅