B2B SaaS GTM Ideas?

We're nearing the launch of our new product, Twingate (https://www.twingate.com/) and I'm curious what GTM strategies folks here have found to be successful. Our product is geared specifically for DevOps and Engineers (anyone managing remote access).

We're doing the preparatory work required for more obvious tactics (cold outreach, ProductHunt, HackerNews, IndieHackers, of course!), but any other less obvious tactics that have proven effective?

Thank you in advance for the help and suggestions! :)