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6 Comments

B2C: One or Two premium tiers?

I've currently got a B2C business (https://ggapp.io) and I've been considering combining all of my paid features (currently under two separate tiers) into one premium tier, so then I would have a single premium tier and a free tier.

Do you think this could bring any benefit, or would it be better to keep two premium tiers?

(here's my pricing page: https://ggapp.io/pro)

on October 14, 2019
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    really hard to sell to gamers for services.
    I would honestly start with 1 premium and try to acquire as many users as possible.

    Integrate with all of the things (steam, epic, blizzard) via OAuth, use all the APIs available to make it really easy to know what games a user has across all accounts.
    I see this working well only if you have a lot of data to work off of for user profiling.

    1. 1

      Ya, I've talked to a few of my current subscribers and almost all of them said to bring it down to 1 tier. It's currently 2 tiers. I have 11,000 users currently but I just monetized about a month ago and have 30 subscribers now.

      I was following Letterboxd's pricing structure but I know some people complain that they also should just have 1 tier as well. So this is definitely something I'll have to work on soon I think

      1. 1

        Nice! 30 subscribers! and 11k users!

        What is the current spread between the two tiers?
        I think if you have one tier of $3/month and you lifted the annual to the forefront of the pricing page it would be better for conversions to that.

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          Right now, I have 4 customers on the $3 plan, and the rest are on the Elite plan. The current split between monthly/annual is basically 50/50.

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            I mean in that case, just have a $5/month plan and $50/year :D

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              ya, I think that's where I'm leaning haha