Balancing product development with growth in 2021

I work on Savory, which I am now pitching as a Roam-meets-Pocket bookmarking tool. We launched a few months ago and user acquisition has been slow but I plan to ramp it up in 2021.

The biggest mental block I am having right now is to decided which groups of users should I target—Pocket users, Roam users, or someone else. This is interesting to me since it also affects product development direction.

I expand on some of this in a blog post: