Basics of Color Theory and Psychology
Color hits us before any other visual element because we are hardwired to observe it first.
I wrote about color theory, combinations, and what emotions does it evoke in brand logos.
How are you using color in your brand or products? Let me know below.
Thanks for sharing! My website is pure black and white. My logo feels sophisticated, classic, and serious. It evokes power, elegance, and simplicity. According to your description ;)
Haha that's cool! I love the use of black and white, for e.g. Notion's brand and its website.