Benchmarking revenue, profitability and cash flow metrics

I'm in the process of validating a product idea to benchmark financial metrics for startups & SMEs by simply connecting to their accounting system. I'll be great to get your feedback on the concept and the landing page runratio.com.

If all goes well the plan is to launch in March 2020
https://runratio.com

Let me know what you think

Thanks, Bankole

Bankole

on January 30, 2020

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Nice idea Bankole.

I ran a digital agency for about 8 years (up to c. 10 employee count, c. £600k revenue) and certainly would have found this information useful.

However:
- It's information I could readily gather from other owners I knew
- It was only really useful to know once. i.e. Knowing that 20% net profit was pretty darn good for a digital agency in London
So I'm:
- Not sure whether the demand will be there to begin with
- Not sure where the ongoing value is that justifies a relatively hefty monthly fee
Purely my opinion though. Hopefully there's some other profiles/people that bite.
rcalvert

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7 years ago
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  Thanks for your insights Rob - this is exactly the type of feedback that I'm looking for, from someone who has experiences running a business. The questions that you've raised are completely valid and questions that I can only answer with sufficient testing -- Is ok if I keep you posted on how I progress?
  
  Thanks
  
  Bankole
  
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  7 years ago
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    Hey no problem at all - happy to help.
    
    Needless to say, keep hunting for feedback. Sure you know this already, but you probably want to get feedback from 5-10 people before you decide whether to persevere/pivot.
    
    And of course - keep me updated on how you go. Good luck with it
    
    rcalvert
    
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    7 years ago
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