Best approach for getting initial market feedback?
I would like to create a SASS product that helps sales reps, especially SDRs, prospect more efficiently. I'm looking to learn more about their pain points and opportunities and I'm trying to setup some initial conversations (not a sales call, just a discussion at this point).
I've been trying some cold outreach on LinkedIn, but the response rate has been pretty low. Any suggestions on how I could go about finding sales reps willing to provide feedback? Has anyone had a successful approach for setting up conversations?
I would propose to build some simple landing page, which clearly defines the pain points and offers the solution. Don't forget "Sign up for early access" button, you will be able to see if your solution sounds convincing to your potential customers. Don't forget Facebook Pixel, Google Analytics and etc.
It would be much more effective so share such landing page on LinkedIn than just cold outreach. Good luck!