2021 is ending, which means SEMRush free-for-2021 is also coming to an end.
Many (most?) indies don't want to spend money doing SEO, so let's help each other with the tools that are either free or have a generous free tier.
I've used -
Ahrefs backlink checker - for tracking backlink & domain authority changes - https://ahrefs.com/backlink-checker
SEMRush - Has been free for 2021, I used it for competitor analysis, keyword position tracking, backlink checking.
I have designed a Keyword research template on Data Studio that measures all keywords based on their ranking position & type: Top 3 (“business drivers”), Top 10 (“performers”), Top 20 (“lackluster”), and the branded / generic.
You can use your own search console data to check the report:
https://datastudio.google.com/reporting/c5f26b1b-6745-4d0c-b559-3ad7c27cbe7d/page/eiIvB
*For branded/generic breakdown make sure to type your own branded terms ( .term1. | .term2.)
Feel free to play around with it and share any feedback!
Have been using the free features of Uberuggest. Not much, but can work with something.
Thanks for the suggestion, Martins.