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8 Comments

Best way to run a poll in a newsletter?

I'm looking for a way to run poll in a newsletter in a most efficient matter. I tried surveys, even most minimal versons (with just one question as example) -- engagement was really low.

I'm looking for a way to minimize friction as much as possible and maybe embed a poll inside an email -- with ability to cast your vote in one link.

Quick google didn't reveal much. Maybe somebody has some personall experience to share?

on July 31, 2019
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    I don't think people generally like surveys. Just my perspective, but I generally ignore requests unless there's something that immediately benefits me.

    Even then, I'd still be resistant unless my Benefit > Survey time spent.

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    Is it possible to embed a poll tweet into a newsletter?

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      don't think it's possible, no-js in emails :)

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        One time I took a screenshot of a Twitter poll and made it link to actual poll. Not a perfect solution, but may be an option.

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          did you measure engagement when you did that? what percent of your subscribers actually voted?

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            I honestly can't remember and it's so long ago now I fear I'd spend all day trying to find it! :|

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    It seems like mailchimp has a built in functionality for such surveys.
    https://mailchimp.com/help/send-a-simple-poll-or-survey-to-subscribers/

    I might try this. But if anyone has any other suggestions -- please, keep them coming.