For the past 4 weeks I have been building the MVP of my 2nd side-project as well as a possible pivot of my existing business.
I'm trying to solve a personal business problem and I think I may have identified a opportunity. This is a very big "if". As many of you may already know the WordPress theme market is highly saturated and hyper-competitive.
There exists only a handful of viable venues where theme developers can distribute their themes.
Traditional means of online advertising (PPC) doesn't work, or is much too expensive.
Every hosting company in the world (if not most) include a WordPress auto-installer in their clients admin panels (cPanel). Most use auto-installers like Softaculous, Installatron & Fantastico (which charge a monthly licensing fee to use their software) or a custom built solution .
I am proposing to flip that entire model on it's head by combining a super simple & fast WordPress auto-installer with a theme directory and charging theme developers a monthly fee to be in the directory and passing on a portion of those fees to hosting companies.
So, how will this directory be different from the others?
In order to prevent the directory from becoming saturated, I will control the growth by only accepting more themes into the directory as hosting companies install the plugin in order to maintain a minimum number of daily downloads per theme.
Which means the success of the project rests entirely on my ability to convince hosting companies to install and use my plugin.
In early 2019, the company which owns WHM/cPanel (the most widely used web hosting admin panel in the world) instituted a price change which resulted in huge price increases for thousands of hosting companies. Many have seen their WHM/cPanel licensing fees increase 25-500%, more about that here https://www.theregister.co.uk/2019/06/28/cpanel_price_hikes/
I see an opportunity to solve two problems A) help hosting companies offset their
cPanel licensing fees and B) give theme developers another venue to distribute their themes.
I have currently built an MVP and am looking for users to try out my auto-installer to get feedback from the perspective of a hosting client. I want it to be SUPER simple for people installing WordPress for the first time, as well for experienced WordPress users.
All details and information can be found here https://github.com/ismaelyws/themely
To try out the Themely cPanel Plugin go here https://github.com/ismaelyws/themely#live-demo
I welcome all your questions or comments.
@mazepress @flowdee @robhope would love your feedback on this.
Sorry man, Not using cpanel
@flowdee in your case it was in regards to listing your themes since you own MH Themes.