Better lucky than smart?

Starting a business is almost impossible... Turning an idea into something real, something tangible that people can believe in, is beyond challenging.

I've had a go... three times so far, so I should know whether a business will be a success, but I honestly don't. I don't think that you could ever know.

Quibi, who launched earlier this year, was a prime example - the most amazingly talented people with all the money in the world and a whole army of analysts supporting everything they were saying. Even still, they got it horribly wrong!

I wonder what it takes to create that real magic, that something special?

I have a great partner with an incredible team and a platform that genuinely changes people's lives. We've worked hard for over a year and thrown everything we have at this...Everything, but I guess everyone who starts a business does, so there are no medals for risking it all.

What I do know is that there's no 'Silver bullet.' It takes all of the above and heaps of good luck to even have a chance. We are about to launch Dosen.io and my hopes are high... not just for me but our small team, a group who've come together simply because we believed in an idea.

It could be a lot of things that guarantee success, but my father (Lord rest him) used to joke that
"you're better off lucky than smart," and there's a whole lot of truth in that!

I’d love to hear how luck has played its part in your journey.

Here's to being lucky for Dosen.io!!!