Branding Positioning help
Today at SaaStock we have been attending an interesting workshop and we've been questioning our self about our brand positioning.
We offer three amazing product in one. They suggested us to focus on just one of them.
How would you explain Customerly.io at your coworkers?
What's the most "wow" product for you? And why?
Thank you in advance
From the homepage, I thought you only had a chatbot product.
Then I clicked on the products link, and it also does surveys and some kind of marketing automation.
The 'wow' product is the chatbot, but that's mainly because I'm always impressed by a good chatbot.
I honestly have no idea what the marketing automation product does - the description says nothing meaningful.
If you want to focus on one product, what do your customers most often talk about? If you've actually got nearly 2,000 customers then this should be pretty easy to answer.