14
2 Comments

Bring in leads by creating microsites for your content

Create microsites with unique, quality, and highly-shareable content to improve your SEO and bring in leads.

Varun Aggarwal of Designhill ($110,000/mo) was able to rank organically and get lots of traffic when he created guides like this and an interactive quiz. He then housed them in their own, self-contained webpages on his company's domain. As this content was shared due to its easily digestible and sticky nature, his company got lots of traffic, giving them coverage without spending money on a PR agency.

Write something fun and easily digestible to get the ball rolling — it doesn't even have to be specific to your work if you house it on a page that's not visible in your main menu.

More 30-second growth tips?

Every day we share a tiny, bite-sized tip for growing your business. Click here to see more and get Growth Bites in your inbox 👌

posted to Icon for group Growth
Growth
on December 26, 2019
  1. 2

    Love it! Side project marketing can also give you a lot of PR, which results in free backlinks and better SEO = More leads!

  2. 2

    Great tip, keep it up! 👍

Trending on Indie Hackers
Never hire an SEO Agency for your Saas Startup User Avatar 100 comments I shipped a productivity SaaS in 30 days as a solo dev — here's what AI actually changed (and what it didn't) User Avatar 76 comments A simple way to keep AI automations from making bad decisions User Avatar 67 comments “This contract looked normal - but could cost millions” User Avatar 54 comments 👉 The most expensive contract mistakes don’t feel risky User Avatar 41 comments Are indie makers actually bad customers? User Avatar 36 comments