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Building a Link Manager That Plays Nice with Analytics and AI Agents

Discover jmpy, a link management and QR code platform built for clean tracking, detailed analytics, utm analytics ,A/B testing, conversion tracking and native AI tool integration.

Jmpy is a unified link management platform, where you can create branded short links, or can use custom subdomains, and see comprehensive visitor analytics. The goal is to track everything cleanly without worrying about arbitrary caps on clicks or QR scans. Inside, you get immediate access to real-time traffic details, including city-level locations, device distributions, and automated UTM campaign tracking. It also features live A/B testing rotators that calculate statistical confidence levels directly on your dashboard, making it easier for teams to collaborate and see exactly which variant is converting. You can also manage the entire infrastructure via a REST API or plug it into your local AI workspace using its built-in MCP server.

Here is a some features to know what you can do with the platform.

Core Features: What You Get on Jmpy

1. URL Shortening & Branded Domains

  • Custom Slugs & Subdomains: Create clean, identifiable short links using standard jmpy.me domains or connect your own custom subdomains with automated SSL setup.

  • Dynamic Routing: Update the destination URL of any active short link whenever you want, without breaking the original link you shared.

  • Bulk Management: Upload large batches of links via file imports or pull metadata previews automatically from pasted URLs.

2. Built-In UTM & Campaign Organization

  • Automatic UTM Extraction: Paste a long link with existing parameters, and the system automatically maps the source, medium, and campaign.

  • Campaign Folders & Tags: Organize your links into dedicated folders or apply custom tags to keep your product launches separated from daily social shares.

  • CSV Exports: Export aggregated UTM performance charts or raw click logs whenever you need to build custom internal sheets.

3. Advanced QR Code Generator

  • 40+ Content Types: Generate static or dynamic codes for standard links, WiFi access, location maps, vCards, WhatsApp messages, and cryptocurrency addresses.

  • Visual Customization: Tweak colors, background gradients, corner radiuses, and error correction levels to match your branding.

  • Smart Media Recognition: Paste a Spotify or YouTube link, and the generator automatically extracts media IDs for seamless mobile deep-linking.

4. Direct A/B Testing (URL & QR Rotators)

  • Traffic Splitter: Create rotator links that dynamically distribute traffic among up to 4 different landing pages using equal splits or custom weighted percentages (e.g., an 80/20 test).

  • Statistical Analysis: Track conversions live and view real-time calculations for z-Scores, p-Values, and confidence levels to determine your winning variant.

  • Side-by-Side Comparison: Evaluate the performance of your URL variants and physical QR code scans on a unified dashboard.

5. Detailed Analytics & Engagement Tracking

  • Temporal Traffic Charts: Read hourly activity graphs and weekly engagement heatmaps to spot exactly when your audience clicks.

  • Granular Geography & Hardware Logs: Drill down from country-level insights to specific states and cities, alongside tracking device types, browser languages, and traffic mediums.

  • Raw Click Records: View a clean table of individual click activities instead of relying solely on broad, smoothed-out averages.

6. Developer APIs & Native MCP Server

  • REST API: Programmatically create links, update destination targets, manage domains, and extract row-by-row tracking logs.

  • Model Context Protocol (MCP): Connect your workspace directly to AI tools (like Claude or Gemini). This allows your AI assistant to shorten URLs, build QR codes, and analyze your marketing traffic autonomously through natural language commands.

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