Building Brandolia solo — 90 days, 50 paying users & two new AI features launched
Hey Indie Hackers 👋
I’m a solo founder building Brandolia, an AI tool that creates complete brand identities (logo, slogan, color palette, typography, social media kit, etc.).
I launched ~3 months ago, and here’s an honest update + 2 major new features 👇
✅ What I've built so far
Day 0: MVP — AI logo + slogan generator
Week 3: full brand kit (colors, fonts, social templates)
Month 2: 50 paying users
Today: releasing 2 new features
AI website generator (structure + copy + brand-aligned design)
AI business card generator (print-ready instantly)
📊 Key numbers so far
2,000+ registered users
50 paying customers
Main plan: $12.99/month
(Still testing pricing to find the right value fit)
🎯 Why these new features?
Users don’t just want a logo — they want a complete brand system they can use immediately.
👉 Adding website + business cards pushes Brandolia toward becoming a full brand-launch platform, not just a logo tool.
🚀 What I’m still figuring out
Finding the right pricing balance for early-stage founders & creators
Positioning between freelancers, solopreneurs, startups & micro-agencies
Turning a “one-time use” tool into a recurring-value platform
💬 Questions for the IH community
For tools with “one-time core value” — how did you increase recurring usage?
Anyone here integrated website generation into a branding product? How did you package it?
Tips for scaling a solo SaaS while keeping product & support strong?
Thanks for reading 🙏
👉 Try Brandolia: https://brandolia.io
Happy to share free trial codes for a few IH members — just comment 👇
50 paying customers in 90 days as a solo founder is really solid progress! I love how you're thinking beyond just the logo and building toward a complete brand launch platform. The website and business card generators are natural next steps. Keep shipping and iterating—excited to see where you take this!
Congrats on 50 paying customers in just 90 days! The evolution from logo tool to full brand platform makes total sense - giving users everything they need in one place. The recurring value challenge is real, but your website and business card generators are smart additions that provide ongoing utility.
Thanks a lot! 🙌
Turning Brandolia into a full brand platform has been a big step excited to keep shipping useful tools and growing from here 🚀
Hitting 50 paying customers in 90 days as a solo founder is impressive work. Your progression from MVP to a full brand platform shows smart iteration based on real user needs. The challenge you're tackling around recurring value is spot on and your transparency about pricing experimentation is refreshing to see.