Building something that sells conversations (not software)

I’m building Mentorly, a simple idea: people don’t always need courses or tools, sometimes they need a calm, honest conversation with someone who’s been there.

The hard part hasn’t been tech.
It’s explaining why this matters in a world obsessed with automation.

Curious:
Has anyone here built something human-first (coaching, mentorship, advisory)?
What finally made it click for users?