Building was easy. Getting users is the hard part.

After months of building, I learned that getting users is 10x harder than building the product.

I built LeadRetain, a SaaS that helps businesses automatically follow up with leads who stop replying. I thought the biggest challenge would be coding.

I was wrong.

Building was the easy part.

Now I'm spending most of my time:

• Posting on social media

• Reaching out to potential users

• Listing on directories

• Creating videos

• Improving SEO

• Talking to founders and sales teams

One lesson I've learned: solving a real problem isn't enough. People also need to feel the pain urgently enough to change their current workflow.

For those who have already reached product-market fit:

What was the turning point?

Was it one marketing channel, one feature, one customer, or simply persistence?

I'd love to hear your experience. Every lesson helps.