A few months ago, I was doing competitor research for a client and realized I was wasting an absurd amount of time exporting backlinks manually from different tools.
Every workflow looked the same:
open multiple SEO tools
export partial reports
clean duplicate links
merge spreadsheets
fix formatting issues
repeat again for the next domain
It wasn’t difficult work — just painfully repetitive.
After doing this for hours during a backlink audit project, I decided to build a simple internal tool that exports backlink data in bulk and organizes everything into a clean CSV automatically.
What surprised me was how many other SEO people had the exact same frustration.
Now the tool helps with:
competitor backlink analysis
link cleanup audits
outreach prospecting
agency reporting
bulk CSV exports without spreadsheet chaos
I originally built it just to save myself time, but it ended up becoming one of the most-used tools in my workflow.
Crossed 200 users recently, which honestly validated something important for me: small pain points can become real products if enough people experience them repeatedly.
If you’re building products, pay attention to the boring tasks you keep avoiding. That’s usually where the best ideas hide.
Love this approach—turning personal friction into a product is the purest form of indie hacking. I'm curious: how did you validate that others had the same pain point before building? Did you run any quick surveys or just trust your gut?
Congrats on 200 users! The 'scratch your own itch' approach is so powerful. I'm curious—did you use any specific API or scraping library to handle the backlink data from different sources, or did you build a custom parser for each one?
Smart niche play. Historical Alexa data is like a time machine for domain history—I can see why domain flippers and investors would pay for that. Have you considered adding a comparison feature against current metrics like DR or CF?
Love this—frustration-driven builds are always the most genuine. The backlink export pain is real; I've wasted hours wrangling Ahrefs and Majestic exports. Curious, does your tool handle subdomain-level backlinks or just root domains?