Can AI understand user emotions in digital services?

We have witnessed new artificial intelligence writing novels and poetry, coding new, giving suggestions or creating documentation; generating unreal images from natural language, and creating new songs. Just a few examples that clearly show that creativity is not something exclusively for humans. But what about feelings and emotions? A cool example of an empathic bot using the created emotion services:https://www.cogniflow.ai/blog/understanding-user-emotions-in-digital-services-and-how-can-no-code-ai-help