Hi there,
I am currently working on numerro.io and we are offering a downloadable design pack for Power BI. Our pricing is based on a one-off purchase model, but we have been advised multiple times that it would be better to charge per user/per year. Is this something that can be done when the content you are selling is downloadable and not a SaaS?
Would appreciate any guidance!
Thanks!
You can create any model you like, whether people pay is another question.
The subscription model is the holy grail, though psychologically it is also a much harder sell that people don't often take into consideration.
So, of course it would be much better financially to have a subscription, there are many companies that offer membership (monthly/yearly) for access to benefits (events/content/etc).
I don't really know about your audience, but if it were me I would have a look around and see if people in your space offer subscriptions for similar things.
Or maybe you ask your current customers some 'Mom Test' type questions.