Case study on how First Round Capital, a seed-stage Venture Capital has defined its brand identity with its publication First Round Review

With a razor-focused and consistent content marketing strategy, First Round has successfully pulled off long-form, thought leadership content to distinguish itself from others. Today, it's a respected business publication that gets bookmarked!

Here's how they did it, published under our 'Media First Brand' newsletter 👇

https://mediafirstbrand.substack.com/p/first-round-review-content-marketing-strategy

Our next issue will be on how Mailchimp, an Intuit acquired $12 billion bootstrapped email marketing SaaS became a media brand, so do subscribe!

Let me know which creator or company would you want us to examine next!