Celebrating small win: Clear Mail for Gmail has hit 100 weekly active users

Just hit 100 weekly active users 🚀

I launched Clear Mail for Gmail (a Chrome extension) on 6th February 2025 to help people clean their Gmail inboxes in a privacy-first way. No OAuth tokens needed, no sharing of any user email data, only local processing and 100% privacy.

You can read more about Clear Mail on my Indie Hackers introduction post

I decided to build this tool because:

• I was personally frustrated with messy inboxes

• I wanted to build a unique product that works in 100% private manner, no fluff, no nonsense

• I wanted to build, launch, grow the product and learn as I go

Fast forward to today (2 months later), and we’ve crossed 100 weekly active users. 100 WAU is not huge — but 100 real people are using this every week, and that feels amazing. ❤️

A few things I’ve learned so far:

• Keep it simple — users love simplicity, clean UI and clear purpose

• Respect privacy — Emails are private communication and people do appreciate privacy

• Marketing is important - I have been posting/launching my app on various Startup directories (done 30+ till now) and have seen user growth. The best one was Betalist which brought me a nice spike in traffic.

• Launching on Chrome Webstore helps - CWS, being a Google product helps ranking on Google and is great for SEO.

Next goals:

• Hit 1000 WAUs in the next 6 months

• Add more features, making it more valuable for my users

• Continue marketing my product - focus on listing on more startup directories, explore Reddit for promoting, invest more on SEO etc.

Thanks for reading, and to everyone who’s also in the early stages: celebrate the small wins. They keep you going. 🙌