4
7 Comments

ChatGPT and SEO, what's your take?

I know I might be opening an already opened debate. But the question does remain and I'm under the impression that the opinions have also changed.

I'm not an SEO expert and I have rather shied away from using ChatGPT to generate blog posts.

(I run a cold email agency and we do not use any generative AI for creating email copy as we haven't seen good enough results yet)

But here's the question:

Can you use ChatGPT to generate blog posts for better SEO? Or is this a "hello no" situation?

posted to Icon for group Growth
Growth
on May 5, 2023
  1. 2

    There are two segments in your question - SEO and Blog posts.

    You can use ChatGPT to find low competition niche and then subsequently optimize it for SEO. Here is an example of how you can do just that:

    1 Find a low-competition niche & cover the topic in great detail

    Example of ChatGPT Prompt:

    "Find SEO niches in <category e.g. startup> which are low competition"

    2 Link building. Invest time & effort upfront in writing guest posts to get quality & relevant links

    Example of ChatGPT prompt:

    "Give me 10 websites with URLs that write about <topic eg. inbound marketing> and accept guest posts"

    3 Optimize for search engines (Google, Bing etc) by getting the basics right: keyword density, meta tags, image optimization

    Example of ChatGPT prompt:

    "1. Write a meta description for <topic>. Max 160 chars.
    2. Add keyword "<keyword>" in this section. <your content>
    "

    4 Write high quality blog posts. Keywords don't rank themselves. You need quality content & a great user experience.

    Example of ChatGPT prompt:

    "1. Write an outline for <topic>.
    2. Write this section for <topic>. <Paste section from outline>
    "

  2. 2

    Hi,
    yes, you can use chatgpt for your blog post but but you have to optimize your article manually to add value because if you are not providing any value to your blog then Google will not rank your article,

  3. 1

    Just before New Year's Eve, my admission letter for new graduates was cancelled. This has seriously affected my mental health, and I am really close to falling back into depression. After hearing this news for three full days, I decided that I would not become a victim and would strive to improve myself and my technical skills throughout January.

    I am pleased to say that I go to the gym 5 days a week and complete an amateur project loudigu.c om。 This is a website that allows you to use any tool for free. The tools on this website include multiple fields such as videos, images, daily work, etc.

    Anyway, I just want to share my success and how I rallied after hearing bad news.

  4. 1

    I find it reassuring that Google has officially stated that using ChatGPT and other AI to produce content is not by itself banned or discouraged. They don't mind AI-generated content so long as it meets their other E-E-A-T guidelines.

    Ref: https://developers.google.com/search/blog/2023/02/google-search-and-ai-content

  5. 1

    It depends what in SEO you're using it for.

    Blog Ideas: Maybe
    Keyword Research: "hello no"

    The issue seems to be with LLM tools like Chat GPT (at least in my exp.) they can give you keywords that on the surface seem to be genuine but diving deeper turn out to be incredibly difficult to rank for (because it's giving the most likely outcome) and even trying to go deeper there's no real way of knowing useful keyword metrics (e.g. search volume, difficulty etc.) but that's not to say you might pick up some quick wins if you get lucky but it doesn't seem like a long term solution for now.

    It's like a scalpel vs. sledgehammer but now everyone has a sledgehammer.

  6. 1

    I am re-writing and expanding content for a couple weeks now and using chatgpt to come up with the inital skeleton text. Not sure if you ever read a ChatGPT article but they are:

    • Factually incorrect a lot of times
    • Sound bland and just too generic
    • Have a certain mouthfeel to them (like they have not been written by a human)

    I think chatgpt will significantly speed up the ideation and text generation part but high ranking articles will always have human added value.

  7. 1

    ChatGPT won't kill SEO, it will simply change the game. By creating conversational content that addresses user intent, you can improve your search rankings and provide a better user experience. So don't fear the rise of ChatGPT, embrace it and use it to your advantage!

  8. 1

    This comment was deleted 3 years ago.

Trending on Indie Hackers
I built a WhatsApp AI bot for doctors in Peru — launched 3 weeks ago, 0 paying customers, and stuck waiting for Meta to approve my app User Avatar 52 comments Fixing broken scrapers instead of working on my actual product. So I made it my problem. User Avatar 44 comments I built an open-source PII masking layer for LLM APIs — early traction, looking for design partners User Avatar 33 comments How to see revenue problems before they get worse User Avatar 28 comments From broke and burned out as a PM, to launching my SaaS and optimizing my health User Avatar 27 comments I kept starting projects and dropping them. So I built a system that wouldn’t let me User Avatar 23 comments