ChatGPT now accounts for 3% of my website's daily traffic so I built a free tool to monitor visibility

Hey folks!

This weekend I spent some time checking out referrers that leads to less than 10% of traffic to my website and I found a few surprises, but the biggest one by far was seeing ChatGPT there (Perplexity also drives some traffic but not as much).

In the past 24 hours, ChatGPT accounts for 3% of my traffic (24 visitors).

I was genuinely curious about this and decided to investigate further. The conversation rate of visitors from ChatGPT to free members currently sits around 5.7%, which is better than what our site conversion is right now (it used to be higher in the first few months after launch but now, as we're struggling to find the right channels, our conversion is lower).

I emailed the people who became free members to see what queries they were searching for when they came across my startup in the response. 2 of them replied so far and said that they were asking very specific questions in my nice (my startup is in the government contracting space). One of the users was told about one of our blog posts, while the other was told about a LinkedIn article that my co-founder wrote and then went to our website and signed up.

Since I like learning new things, I actually decided to build a free tool around this to investigate further. It's 100% free so feel free to try it here: https://aivisibilityhq.com/