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Comparing the 7 best free survey tools for ranking research

I've been chatting with a lot of founders, PMs and UX teams that have started using ranking surveys recently as part of their efforts to use Shreyas Doshi's "Customer Problem Stack Ranking" method in their discovery and validation research.

One of the most common questions is about which existing survey tool would be best to use when putting CPSR into practice, so here's a deep dive into the 7 most popular free survey and polling tools compared to see which has the best features and free tier when it comes to ranking research:

Comparing the 7 Best Free Ranking Survey Tools in 2022

Tools included in the list:

  • Google Forms
  • SurveyMonkey
  • OpinionX
  • Slido
  • Qualtrics
  • Typeform
  • Mentimeter

lmk what you think :)

posted to Icon for group Customer Research
Customer Research
on July 27, 2022
  1. 1

    Great roundup, Daniel! 🙌 Super helpful for anyone trying to implement CPSR without getting locked into expensive tools. Love that you’ve zoomed in specifically on ranking surveys—such an underrated but powerful approach for prioritizing real customer problems.

    Would love to also throw Zonka Feedback into the mix—it’s another great option for teams doing discovery and validation research. It supports ranking questions, is easy to use, and offers detailed reporting that can really help with prioritization.

    Curious—did any of these tools stand out to you in terms of branching logic or follow-up question customization? That’s usually the game-changer when trying to dig deeper.

    Thanks again for the breakdown!

  2. 1

    Hi Daniel, I'm building https://blocksurvey.io, which has ranking question types on the free and basic plans. I would appreciate it if you could check it out. May I know what you are working on?

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