Conversions in Sales. Why Little Wins Matter

Winning in sales is a combination of micro conversions happening over (t) time.

Convert future customers' lack of confidence, lack of trust, and lack of perceived value for pipeline velocity.

Convert a sent email -> to an open
Convert an opened email ->to a click
Convert a click -> to a reply
Convert reply -> to a meeting

Celebrate the small wins, every mini step will get you there. Learn from each of those steps (and missteps) every day!

You got this!