Convert your existing blog posts into tweets, podcasts, videos and images. What do you think?

What do you think about this? I'm currently working on this idea and would like to hear your thought about it.

This is the concept.

Bloom helps you convert your existing blog posts into tweets, podcasts, videos, images, etc. and distribute them to a variety of platforms automagically.
https://buildbubbles.com/bloom/

I want to know how you guys produce the content and how often do you repurpose your content and post to another platform. Do you think you would this kind of service to help you publish to convert your existing content and reach more people? Or do you think you better do this yourself?