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Cross-selling in the SAAS world - How to get other businesses to promote your product? Discount offers + Revenue share.

I’ve seen more and more businesses partner up to cross-sell their related services. Cross-selling works because often users need multiple tools to achieve a task e.g If you’ve just bought a domain, there’s a very high probability that you might need hosting, analytics etc.

A question we are often asked is, how do i get other businesses to promote my business?

The short answer is discounts and revenue share deals/affiliate. This combination ensures that all parties win. The promoted business gets users, the business promoting the other gets a share of revenue, and the user gets a discount!

If you're interested in cross-selling as a growth channel, list your offers at https://offerthis.co so that other businesses can discover your business and promote it where it makes sense for them and their users. We are trying to scale cross-selling so that it is not only limited to one-for-one partnerships.

I would like to hear your thoughts on cross-selling as a growth channel?

on November 3, 2023