Day 61: getting more specific about the problem
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Hey everyone,
Got some good feedback recently about how broad “hard to start” messaging can feel.
And I think that’s true.
The more I think about it, the more I realize the real emotional friction shows up in very specific moments:
- reopening the same unfinished task repeatedly
- mentally carrying open loops all day
- avoiding tiny things until they feel huge
Now trying to make the positioning much more concrete and recognizable instead of abstract productivity language.
