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Day 7: 51 people answered my question. I wasn't ready for what they said.

Day 7: 51 people answered my question. I wasn't ready for what they said.

Last week I asked: "What convinced you to switch away from a subscription tool — or what's keeping you locked in?"

51 people answered. I read every single one.

I expected arguments about SaaS economics. Or "subscriptions are fine, you get what you pay for."

Instead, almost every answer was some version of the same thing:

"I already left. I use free Notion + Trello + a spreadsheet I built myself. I stopped paying because I refused to keep feeding the machine."

Nobody is sitting around waiting for a better subscription-free tool. They've already quit — and they're living with the consequences of their DIY stack. Things that don't connect. Manual exports every Friday. Three browser tabs open at once just to see where a project stands.

That one insight shifted how I think about who I'm building https://melororium.com for.

It's not someone who's currently paying $50/month for ClickUp and angry about it. It's someone who already said "no" — months ago — and built their own janky workaround. I'm building for the person who quit before I showed up.

So let me show you what I've actually built.

This is the part where I want to be specific, because "almost done" is the oldest lie in indie building.

I recorded a short walkthrough this week — nothing polished, just the real product as it exists right now:

https://youtu.be/Sa35DwMXAOQ

Here's what you'll see working:

Kanban board — full drag-and-drop, columns, task cards, assignees. Not a prototype. The thing I actually use every day to run my own work. You can move a task from "In Progress" to "Done" and it updates across every view instantly.

Tasks — complete system. Priorities, deadlines, subtasks, descriptions, comments. The boring stuff that actually matters when you're juggling 6 clients and can't afford to forget anything.

Clients — bring your clients in, attach projects to them, see everything related to one client in a single view. No more searching through Notion pages or scrolling through Slack to find what you promised someone.

Team members — add the people you work with. Assign tasks to them. See who has too much on their plate before they send you a panic message at 11 PM.

Work hours analytics — full time tracking with real reports. Not just "hours logged" — actual breakdown by client, by project, by task. The numbers a freelancer or small agency actually needs to answer: am I making money on this client or just staying busy?

Calendar integration — deadlines and tasks sync so your week looks like one thing, not three disconnected apps all demanding attention at the same time.

We're on the finishing straight. The core is done. Right now I'm working through the last small fixes before the founding release — and building one more thing.

What I'm building next:

A direct AI assistant integration. Not "AI features" as a marketing checkbox — a way to create tasks, log work, and get a weekly project summary just by talking to it.

The goal: you finish a client call, you tell the assistant what was discussed, the workspace updates itself. No context switching. No manual note-taking after every conversation.

I'm building this because I tracked my own time one week and found I was spending 5+ hours just on admin — logging work, reorganizing tasks, writing status updates that nobody reads. That time should not exist.

The wishlist is open right now.

While the product isn't publicly released yet — founding access opens July 30 — the waitlist is live at https://melororium.com

If you reserve a spot now, you lock in the founding price: $199 one-time. No subscription. Ever.

After launch the price goes up permanently. I'm not doing artificial scarcity — I just can't keep the founding price open indefinitely once real support costs kick in.

We also built a referral system this weekend: bring 1 paying friend → 5% off your price. Bring 5 → 10%. Bring 30 → 50%. All the discount stacks get applied at launch in July. Full pricing breakdown at https://melororium.com/pricing

Day 7 real numbers:

2 clicks from Google. First organic visitors ever. The site is already appearing at position 5 on some queries after 7 days — which genuinely surprised me
Product Hunt launch: Tuesday June 9. Auto-scheduled. No PR, no budget, no influencer outreach. Just the story and whatever this community thinks of it
0 paying customers. Still intentional. I want founding members who understand what they're getting into, not impulse purchases
40+ published articles on the site. Probably only 8 of them are indexed by Google so far. The rest are sitting there waiting to be discovered
The scary part about being this close to done: "done" isn't really a thing in software. You ship, people use it, something breaks, something's missing, something that seemed obvious to you makes no sense to anyone else.

The real work starts July 30.

But I know this: the people who've been running DIY stacks for two years — free Notion plus a spreadsheet plus three browser tabs — are going to open this and immediately understand it. No pitch needed. No onboarding email sequence. Just: oh, this is what I was trying to build myself.

That's who I built it for.

Question for this week: If you're running a DIY productivity stack right now — what's the one thing about it that drives you the most crazy? The thing you've accepted as "just how it is" but secretly hate?

on June 7, 2026
  1. 1

    The 'i'm building for the person who quit before i showed up' framing is the kind of positioning shift that's hard to engineer from the outside. you basically did 6 months of icp work in one week with one good survey question. how are you actually finding those quitters now though? if they already left and built their own stack, are they hanging out on r/notion or somewhere else?

  2. 1

    Day 7 and 51 responses is real traction for a question like this. Love that you are listening closely before building more. Keep going.

    1. 1

      Thanks — honestly the 51 responses from last week did more for my understanding of who this is for than six months of solo thinking. That was the point of asking. See you on the other side of tomorrow's launch.

  3. 1

    I'll start — my own DIY stack before building this was: Trello free + Toggl free + Google Sheets for invoicing + Notion for client notes.

    Four tools. Four places to update every time one thing changed. Every Sunday evening I'd spend an hour just syncing information between them. Not working. Just moving data.

    That Sunday hour is what started this.

    Also — we're launching on Product Hunt this Tuesday (June 9) if anyone wants to follow along. It'll be my first PH launch ever and I genuinely have no idea what to expect. https://melororium.com

    1. 1

      That Sunday-hour story is probably more important than the subscription insight.

      Someone who hates subscriptions and someone who hates updating four systems can end up buying for completely different reasons.

      I'd be careful that Product Hunt doesn't end up testing the wrong message.

      The interesting question now is whether Melororium is replacing subscription costs or replacing coordination overhead.

      Those sound similar, but they're very different buying decisions.

      1. 1

        You've put into words something I've been circling around for weeks without naming it.

        I think you're right that they're different buying decisions. My instinct: the subscription cost is the trigger — the moment someone finally acts. But the coordination overhead is the actual daily pain. People feel the Sunday-hour thing every week. They only feel the subscription cost once a month when the invoice arrives.

        Which means I might have been leading with the wrong thing.

        Launch is tomorrow. Going to sit with this tonight and decide whether the PH tagline needs to change. Genuinely useful — thank you.

        1. 1

          That’s the key distinction.

          If launch is tomorrow, I’d decide tonight whether PH should lead with the Sunday-hour pain, not the subscription pain.

          Subscription cost gets attention, but “I lose an hour every Sunday just syncing Trello, Toggl, Sheets, and Notion” is more specific and more memorable.

          The cleanest PH test may be: Melororium saves freelancers from spending their admin time updating four separate tools.

          If you want, send me your email and I’ll write the tighter PH tagline + first-screen angle quickly before launch.

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