DealForge - An AI Sales Employee to Stop Wasting 10 Hours a Week on Prospecting
Trial Testers Needed - Feedback Welcome (Needed)
The problem: I was burning 1.5 hours every single day cold emailing prospects. Not selling. Not closing. Not building. Just... searching for people, crafting emails, hoping something stuck.
The math was brutal: 1.5 hrs/day × 250 working days = 375 hours/year. If I hired someone to do this, I'd pay $85K. I couldn't afford $85K. So I did what any solopreneur does—I lived with it.
Then I built DealForge.
It's not a CRM. It's not another automation tool that blasts generic cold emails to 10K people and celebrates 0.8% reply rates.
DealForge is an actual AI sales employee. Feed it your ideal customer profile—job title, company size, industry, problems they have. DealForge runs research, finds prospects that actually match your ICP (we hit 89% accuracy), generates personalized cold emails from real signals it finds, and waits for you to approve before sending a single thing.
You stay in control. It handles the grunt work.
The real test: early traction.
I launched DealForge last week. Within 7 days, I got my first paying customer on the Pro plan ($79/month). Came from a Meta Ads campaign that basically said "stop wasting time on prospecting."
The feedback from early users is the same: "This actually finds people we want to talk to." Not volume. Quality.
How it works:
You define your ICP. Two minutes. Who are you trying to reach?
DealForge researches prospects. Looks up companies, job titles, signals—finds people who match.
You review personalized drafts. Real signals. Real names. Real pain points. No templates.
You approve or reject. If it's off, reject. If it's solid, send.
Replies come back to you. Your inbox. Your follow-up. Your close.
Pricing:
Starter: $29/month — unlimited prospect researches, ICP profiles, pipeline dashboard
Pro: $79/month — everything in starter + unlimited AI research and email generation (where most land)
MCP server with x402 credit packs for agent calls - see /developers
Free trial — 7 days or usage limits, whichever comes first.
Competitors charge $749+ per month. I'm not building for agencies. I'm building for solopreneurs and small teams that can't justify enterprise pricing but refuse to do manual prospecting anymore.
What's next:
Phone outreach (calls + SMS). Pipeline tracking. Outcome measurement (replies, meetings booked, deals closed). The roadmap is transparent because I'm building this for founders like me.
Here's what I need from you:
Try it free: http://rundealforge.polsia.app/
Tell me what's broken
Tell me what you'd pay for (seriously—I'm listening)
We're one week in. Real revenue. Real feedback. Real product.
I'd love to hear from you if you're in the prospecting hell I was in.
“AI sales employee” is the right wedge.
That lands much harder than “cold email automation” because the pain is not sending emails.
It is losing founder time to pre-sales labor.
That framing is doing the heavy lifting here.
The bigger issue is the name.
DealForge sounds like pipeline software.
Useful, but generic.
It frames the product like CRM infrastructure, not the thing replacing hours of manual prospecting.
That matters because your actual value is not “deal management.”
It is outsourced judgment.
The product is doing research, filtering, signal extraction, and message construction.
That is much closer to a sales operator than a deal tool.
If the positioning stays “AI sales employee,” the product likely outgrows DealForge fast.
Beryxa.com would carry that much better once the product leans harder into the operator / sales-execution layer.
Appreciate the feedback. I will look into the name change possibilities. Stay tuned!
Appreciate it.
I’d pressure-test it sooner rather than later.
If the product keeps moving toward “AI sales employee,” the name needs to feel like a serious execution layer, not pipeline software.
DealForge is fine for deal tracking.
It gets weaker if the real promise is replacing founder pre-sales labor.
That’s why Beryxa stood out.
It gives you room to own the operator layer instead of getting boxed into generic CRM/deal language.
Happy to send you a clearer breakdown if you’re seriously considering the shift.
Let me cover my base here. Beryxa is a word that does not stand out to me and would also require advertising around it. Something like outbound.ai or Prospect HQ seems like a closer fit. Thoughts?
Christopher, one follow-up on our DealForge naming thread.
Your pushback on Beryxa was actually the right objection: descriptive names like Outbound.ai or Prospect HQ will get faster surface-level understanding, while a brandable name needs stronger positioning behind it.
But that tradeoff is exactly why I think this deserves a sharper audit before you choose the next direction.
The real decision is not “Beryxa vs a clearer name.”
It is whether the product should be framed as an outbound/prospecting tool, or as an AI sales operator replacing founder pre-sales labor.
Those are very different naming systems, landing page angles, and buyer expectations.
I’m doing focused naming/positioning audits now for early products around this exact problem: current name risk, category frame, descriptive vs brandable tradeoff, domain ceiling, and what name direction fits the serious version of the product.
For DealForge specifically, I’d break down whether you should stay in clear sales-tool language or move toward a stronger company-level brand before more users, pages, and outreach assets build around the current frame.
It is a sharp written breakdown, not a long consulting thing. I’m doing a few at $99 while refining the format.
If useful, connect here and I can give you a clear outside read:
https://www.linkedin.com/in/aryan-y-0163b0278/
Fair objection.
Outbound.ai and Prospect HQ are clearer at first glance.
But they also create the same ceiling.
Outbound.ai sounds like a channel tool.
Prospect HQ sounds like lead database / sales ops software.
Both are descriptive, but both keep you in the “sales tool” bucket.
If the product is just helping people send outbound, then yes, those names fit better.
But if the actual direction is “AI sales employee” replacing founder pre-sales work, then the name needs more room than outbound/prospecting language gives it.
That’s why I brought up Beryxa.
Not because it explains the product instantly.
Because it gives you a company-level brand instead of another category label.
The tradeoff is simple:
descriptive name = easier first click, lower ceiling
brandable name = requires positioning, but gives you more ownership if the product works
So the real question is:
are you building another outbound tool, or the sales operator layer?
If it’s the second, I would avoid names that trap you in outbound/prospecting from day one.
Totally agree. Tools measuring just reply rates miss the point. It's about connecting those replies to actual deals. Seeing how conversations become pipeline changed everything for us. Happy to share what we learned building ReplyLoop around this.
That feeling of "not another automation tool" is something many RevOps leaders and sales teams in early to mid-stage companies can instantly relate to. The constant struggle of linking conversations back to deals, beyond just high reply rates, is a huge time sink and often leads to misallocated effort. If DealForge helps sales teams stop guessing what’s working and gives clearer visibility into that pipeline connection, it’s a massive win for demonstrating actual ROI from outbound efforts.
The math on that 375 hours a year is wild, and kind of quietly brutal. It's not one big thing, it's the daily drag of jumping between research, writing, and hoping something lands.
One thing that helped me with the writing side of prospecting: I capture first drafts by voice when the thought is hot, then clean up the text. Less friction than staring at a blank email. If typing out personalized cold emails is eating into that 1.5 hours, DictaFlow might actually help. It's a hold-to-talk dictation app that types directly where your cursor is. dictaflow.io